Owner/designer, Melanie Cassidy, started her company as a direct response to taking care of her large golden-doodle (you guessed it, "Reuben") in the beautiful, rainy, coastal city of Vancouver, in British Columbia, Canada. The company's first product offering, the "Dog-Cozy™", is for anyone who's ever dealt with a wet, dirty dog - while trying to maintain a clean home and car.

Reuben & Company's vision is to help dog-owners take care of their furry family members with Responsible, Unique, and Fashionable products that Function. (R.U.F.F.)™

The "R.U.F.F. Criteria" are used to measure the appropriateness of our product decisions against the goal of responsible profitability and a positive contribution to the welfare of dogs and the people who love them. Reuben & Company's product offerings are guaranteed to be practical, well-made, durable, environmentally considerate, and beautiful to look at.